Are They Greenwashing or Not: Thousand Fell
Thousand Fell has clearly put a lot of thought into minimizing – and in some cases eliminating – the impacts of its shoes. For a younger brand, it has strong sustainability commitments, primarily uses natural or recycled materials, and has a circularity program in place (shoe recycling). It is also in the process of applying to become a Certified B Corp. These are some of the major elements of a strong brand sustainability program.